Schedule
Monday, November 3rd
Monday will be a travel day for most attendees.
Evening: Welcome reception for all who have arrived
Day 1: Tuesday, November 4th
8-9 Breakfast
9-12 Morning Session
12-1 Lunch
1-5 Afternoon Sessions and Breakouts
6-9 Dinner
Day 2: Wednesday, November 5th
8-9 Breakfast
9-12 Morning Session
12-1 Lunch
1-5 Afternoon Sessions and Breakouts
6-9 Dinner
Day 3: Thursday, November 6th
8-9 Breakfast
9-12 Morning Session
12-1 Lunch
1-3 Afternoon Sessions and Breakouts
3 pm Conference Concludes
OWNERS
AND LEADERS
SERVICE
MANAGERS
FRONT OFFICE
ADMINS
SALES
ACCOUNT MANAGERS
7
Keynotes
4
Breakout Tracks
18
Breakout Sessions
UNLIMITED
Networking Opportunities
Keynotes
The commercial service landscape is evolving at an unprecedented pace, creating both significant challenges and remarkable opportunities for growth-minded contractors. While external pressures like labor shortages and economic uncertainty create headwinds, technology has emerged as the great equalizer—enabling businesses of all sizes to scale effectively and compete successfully. This session provides perspective on the industry’s current state and future direction, examining how innovative contractors are leveraging technology to transform challenges into competitive advantages.
Commercial service contractors face evolving challenges that demand innovative solutions—from technician shortages and rising customer expectations to increasing operational complexity. These market realities drive ServiceTrade’s innovation strategy and product roadmap. This session explores how research-driven insights are translated into practical technology solutions designed specifically for your business needs. Gain perspective on upcoming innovations that will enhance technician productivity, elevate customer experiences, and streamline operations—all essential catalysts for sustainable growth in today’s demanding service landscape.
The commercial services industry has undergone remarkable transformation since the Digital Wrap concept was first introduced. This session celebrates a decade of innovation while distilling timeless principles that continue to drive success. The Digital Wrap philosophy has evolved, but its core remains unchanged—helping commercial service contractors create meaningful customer experiences that build extraordinary business value. Whether you’re a Digital Wrap veteran or newcomer, you’ll leave with renewed enthusiasm for applying these principles to achieve your business goals.
Your technicians are the face of your brand and the engine of your revenue. In today’s competitive labor market, their productivity, satisfaction, and retention have become mission-critical concerns for commercial service contractors. This session examines how ServiceTrade users are reimagining the technician experience through thoughtful technology implementation and workflow optimization. Discover approaches that simultaneously enhance technician effectiveness while elevating customer satisfaction—creating a virtuous cycle that drives measurable business performance and growth.
Your current processes might be working, but are they optimal? This session examines how taking a goal-driven, data-informed, and technology-enabled approach to daily business operations can transform everyday tasks into strategic advantages. Commercial service contractors face a critical challenge: maximizing field productivity and office efficiency while delivering the exceptional customer experience that builds business value. ServiceTrade will showcase innovations designed to streamline operations, reduce administrative burden, and create more meaningful customer interactions.
Commercial service contractors face increasing pressure to differentiate themselves in a competitive market where price sensitivity threatens margins and customer loyalty. This session reveals how great contracts and exceptional service delivery create the foundation for lasting, profitable relationships. Discover how selling a great contract becomes the first step in delivering exceptional service that fosters loyalty, justifies premium pricing, and builds true business value with your most important customers.
What innovative ideas are driving exceptional results for today’s top contractors? This session showcases the most impactful strategies we’ve seen customers implement to transform their businesses. These practical approaches have helped contractors achieve remarkable outcomes—including higher margins, improved efficiency, and accelerated growth. Learn how these companies partner with ServiceTrade to turn creative ideas into measurable business value that sets them apart in a competitive marketplace.

“At DWC you’re gonna get what you put into it. As a new customer, I wanted to immerse myself in the customers that were already using ServiceTrade so I could learn and introduce myself and build a network of people that could teach me to be better.”
What are you waiting for?
The early bird discount is open.
Check out the registration options.
All commercial contractors are welcome, whether you use ServiceTrade or not.
Breakout Tracks
Breakouts are tailored toward particular roles, but you are welcome to attend any session that interests you.
Owners and Business Leaders
Preparing Your Business for Private Equity, Mergers & Acquisitions or Next-Generation Leadership
Strategies for Managing Economic Headwinds
The New Business Analytics: Turning Service Data into Action
Mastering the Operational Engine: Scaling Your Service Business
Fire or Mechanical Industry Breakout
Service Managers
ServiceTrade Innovations for Service Managers That You Need To Use Today
Leveraging Data for Daily Wins: Practical Analytics & Reporting for Service Managers
Developing Your Workforce: Recruiting, Training, and Apprenticeship Programs
Improving Work-Life Balance and Productivity For Technicians
Fire or Mechanical Industry Breakout
Front Office Admins
ServiceTrade Innovations for Front Office Admins That You Need To Use Today
Leveraging Data for Daily Wins: Practical Analytics & Reporting for Service Managers
Becoming a ServiceTrade Power User: Advanced Tips and Tricks for Admins
Working Without Chaos: Building Consistency with SOPs
Fire or Mechanical Industry Breakout
Sales and Account Managers
Successfully Selling Money for Nothing in 2026
Driving Service Agreement and Pull-Through Revenue
Using ServiceTrade Asset Data and SalesManager for Sales Effectiveness
Modernizing Your Sales And Marketing: More Wins, More Efficiently
Fire or Mechanical Industry Breakout